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The Weighted Decision Prioritization Matrix


Weighted prioritization based on your business-specific metrics and criteria.

The template is fully customizable. You can add, edit, or delete the criteria, teams, and formulas.

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Example Evaluation Criteria

Money

  • Influences the money income.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Activation

  • It helps to understand how the product works.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Retention

  • Increase user’s motivation to use the product again.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Service

  • It helps us spend less time on customer support without quality loss.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Ads

  • Increase the amount of Facebook Ads a user launches via our product. Important for Facebook Marketing Partnership.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Posting

  • Helps to create more templates or custom posts. Shows the advantage of posting and analysis via the tool. Customers post more via the service.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Reach

  • How many customers or product units or how much money this feature will affect.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Product Managers

Time

  • Time spent on development, complexity.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: -3
  • Estimated by Developers

Value

  • Importance for development and product.
  • Estimated with geometric sequence 0, 1, 2, 4, 6, 8
  • Weight: +1
  • Estimated by Developers

Calculation

(Money*1) + (Activation*1) + (Retention*1) + (Service*1) + (Ads*1) + (Posting*1) + (Reach*1) – (Time*3) + (Value*1)

Updated on June 10, 2024

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